From an early stage, ispo has taken great pride in supporting newcomers and visions. To reduce a tradeshow to its essence, it is all about innovation. Consumer behavior encourages this focus and demands for a never-ending supply of new products, brands and ideas. To reduce the gap between less-known brands and retailers, ispo established several newcomer platforms integrated in the individual tradeshow segments.

- BrandNew: World’s largest start-up competition for the sporting goods industry
- NewBiz: Former BrandNew participants on their way to success
- ispo Newcomers: innovative, young or little-known unknown brands with fresh ideas and products
- Wearable Technologies: Sport meets new technology